Article

How to Tell a Story with Your Data

A quick guide to transforming cluttered default charts into clear, engaging visuals that highlight key insights and drive better decisions.

Overview

The article explains that default charts from tools like Excel or Google Sheets often fail to convey meaningful insights because they tend to be cluttered, vague, and visually unfocused. It recommends several straightforward adjustments: crafting chart titles that communicate the key message as a full sentence, using color selectively to highlight important points, removing unnecessary labels and borders, and choosing chart types—such as line charts—that better illustrate trends. By making these changes, data can be presented in a way that makes the story clear, supports decision-making, and increases audience engagement.

Do you have feedback on this resource?

Thank you for your feedback as we strive to curate and publish resources to help social impact organizations succeed with data.

Send us a note

Related Resources