Overview
For most organizations, the heart of their outreach is their website. Data collected from a website can measure audience engagement, assess the success of key outreach campaigns, and uncover constituents’ needs. The Nonprofit Technology Enterprise Network (NTEN) conducted a study of more than 1,500 nonprofit websites to compile visible trends and common mistakes in analytics implementation. This resource highlights critical gaps in nonprofit data leadership and shares tips for leaders to build data-driven organizations.
Do you have feedback on this resource?
Thank you for your feedback as we strive to curate and publish resources to help social impact organizations succeed with data.
Explore More
Related Guides & Resources
How to improve staff data literacy
Given organizations are more data-centric than ever, organizational data literacy is a foundational element of driving a data culture. This guide is designed to support organizations building data literacy among staff.
How to improve productivity by optimizing usage of Gen AI tools within your organization
This guide has been developed to identify ways in which Gen AI tools can help organizations improve their productivity.
How to develop organizational policies for using Gen AI
This guide has been created to support the development of policies for Gen AI use that are relevant and address use cases along with concerns.