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Communicating Data for Impact: A How-To Guide

This resource shares how to build a data communication strategy to better understand the value and the potential of data.

Overview

In today’s increasingly digital age, data is being collected at an unprecedented rate through a variety of channels. Data serves as an essential aspect of communication, a key input for decision-making, and a means to evaluate the performance of programs, projects, and policies. However, many people and organizations struggle to unlock the power of data and/or communicate it in the most effective way to achieve impact and inspire action.

This guide shares the building blocks of a data communication strategy to better understand the value and potential of an organization’s data, the two tiers to measure the impact of a strategy, and a worksheet to put a data communication strategy in place. It also provides real-world examples from mission-driven organizations.

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