Overview
Although data offers many benefits, cultivating a data-driven culture is not easy. Recently, NewVantage Partners published a study that showed companies are failing in their efforts to become more data-driven. The study showed the main challenges to becoming data-driven were people (62.5%) and process (30.0%)—not technology (only 7.5%).
This article highlights four key areas of focus for organizations and leaders seeking to develop a data-driven culture.
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